L’Industrie Pizzeria Brooklyn Review: Best Pizza in Williamsburg?

L’Industrie Pizzeria Brooklyn Review: Is This Viral NYC Pizza Worth the Hype?

You know how some pizza spots in NYC go viral and suddenly there’s a crazy line just to grab a slice? Places like Lucali, Prince Street Pizza, and now L’Industrie Pizzeria. We’ve always wondered — is it really worth standing in line for up to an hour for pizza?

We had already tried Prince Street before. It was decent, but not sure it lived up to the hype. So when L’Industrie started blowing up, we figured it was time to check it out ourselves. We went to the Brooklyn location in Williamsburg, and here’s how it went.

What to Order at L’Industrie Pizzeria (Brooklyn Location)

We ordered the Margherita pizza, which feels like the best way to judge a good pizza spot. The crust was super thin and crisp, with a perfect balance of fresh tomato sauce and gooey mozzarella. It definitely leaned more toward the “fancy thin-crust” style than your classic greasy slice.

They also offer spicy honey as an add-on. A lot of people love it, but personally, I’m not a fan of honey on pizza. I’d much rather go for a drizzle of good olive oil. That said, if you’re into the spicy-sweet combo, you can buy the spicy honey separately and try it for yourself.

When I review pizza, taste is always number one, of course. But honestly, the second most important thing for me is the holdability. You know what I mean. Some slices are so floppy that the toppings and cheese just slide right off the moment you pick it up. Luckily, L’Industrie’s slices pass the hold test. it’s got just enough structure and crisp on the bottom to support all the toppings without falling apart. You can fold it, hold it, and enjoy it without needing a fork or napkin shield.

[Thin, crispy, and totally holdable. No toppings lost while holding.]

Famous Menu Items at L’Industrie Pizzeria

While the Margherita is a solid go-to, L’Industrie has some signature pies and slices that regulars swear by. Here are a few of their most famous and viral menu items:

• Burrata Slice: This one is legendary. A hot slice topped with a scoop of cold, creamy burrata cheese. The contrast in temperature and texture is wild — and somehow, it totally works.
• New Yorker Pie: One of their most popular full pies. It’s loaded with tomato sauce, mozzarella, sausage, pepperoni, fresh basil, and little dollops of ricotta. It’s like the ultimate mashup of all the best pizza toppings in one bite. You’ll see people post this one all over TikTok and Instagram.
• Fig Jam & Bacon Slice: Sweet fig jam paired with crispy bacon and gooey cheese. It sounds fancy, but it’s also incredibly comforting and flavorful.
• Prosciutto Slice: Topped with salty prosciutto, fresh arugula, and cheese, this one feels like a pizza-meets-salad situation in the best way.
• Pepperoni Slice: Their take on a classic — thin, crispy, and loaded with those little curled-up pepperoni cups that get nice and crispy on the edges.
• White Truffle Pizza (Tartufo): If you love earthy, rich flavors, this one’s for you. It’s got cheese, mushrooms, and a drizzle of truffle oil. Super indulgent and very Brooklyn.

Their pies are all made with super fresh ingredients and have that perfect thin New York-style crust that’s chewy but holds its shape. If you’re not in the mood for a full pie, their by-the-slice options are also top tier, which makes it easy to try a few different flavors in one visit.

How Long Is the Line at L’Industrie Pizzeria in Brooklyn?

The line? It is pretty okay during the weekdays, BUT It’s insanely long on the weekend. No joke. We saw the line wrap around the block. It honestly felt like we were waiting for concert tickets, not pizza. It’s wild how people are willing to stand that long just to eat a slice.

Best Hack to Skip the Line at L’Industrie Pizzeria (Online Order Trick)

Here’s the move: order online.

They accept online orders, and it usually takes about 30 minutes to 1 hour for them to prep your pizza. Once it’s ready, just walk in, grab your pizza, and find a seat if there’s one open — either indoors or on the patio. Since it’s not a sit-down restaurant with reservations, this is the easiest way to skip the whole line.

Instead of standing there for an hour doing nothing, you can chill at a coffee shop, take a walk, or even hang at the nearby park until your order’s ready.

Why Is L’Industrie Pizzeria So Popular So Fast?

Unlike other iconic NYC pizza spots that have been around for decades, L’Industrie doesn’t have a long history. The original shop opened in 2017 in Williamsburg, Brooklyn, and they recently added a Manhattan location in the West Village. So how did they go from local hidden gem to full-blown viral sensation?

A few big reasons:

1. TikTok and Instagram Buzz
   Their slices look amazing in photos. Burrata melting on a slice, that crispy pepperoni cup, the thin crust fold — it’s pizza made for social media. Tons of food influencers posted about them, and the hype just snowballed.

2. Unique Toppings with High-Quality Ingredients
   They’ve taken classic New York pizza and elevated it with Italian-style ingredients and fancy touches like burrata, truffle oil, and spicy honey. It hits that perfect mix of familiar and new.

3. Consistency and Flavor
   A lot of people say that L’Industrie is one of the rare places where every slice tastes as good as it looks. No gimmicks — just quality, well-made pizza with care behind it.

4. Location, Location, Location
   Williamsburg is already packed with cool spots and hungry foodies. Combine that with the nearby Domino Park and breweries, and you’ve got the perfect destination to make a day out of your pizza trip.

L’Industrie Pizzeria Prices and Pizza Size Compared to Other NYC Pizzerias

The price is a bit higher than your average NYC corner slice shop, but not outrageous. The pies are a good size, especially if you’re sharing with a friend or two. You’re paying more for high-quality ingredients and the viral name, but honestly, it didn’t feel overpriced. Definitely more of a “treat-yourself” pizza than an everyday grab-n-go slice.

Slices start around $4 to $5 depending on toppings, and a full pie will usually be in the $25 to $30+ range.

Things to Do Near L’Industrie Pizzeria Williamsburg (Domino Park + Brewery Guide)

One of the best parts of visiting the Brooklyn location is what’s around it.

• Domino Park is just a short walk away. You can grab your pizza, head over, and eat with a beautiful river view and chill park vibes.

• After that, check out Other Half Brewing — it’s right past the park. They’ve got great IPA options, and both indoor and outdoor seating. Just a heads-up: they don’t have a lot of lagers, so if you’re not into IPAs, the selection might feel limited.

Still, pizza at the park followed by beer at a local brewery? Feels like a perfect Brooklyn day.

Final Thoughts: Is L’Industrie Pizzeria in Brooklyn Worth It?

So… is it worth waiting in that giant line?

Order online. Skip the line. Pick up your pizza. Go to Domino Park. Grab a beer at Other Half. Enjoy.

Honestly, not really. But if you order online, pick it up, and make a little outing out of it with Domino Park and Other Half Brewery, then yes, 100% worth it.

You get to enjoy great pizza, avoid the chaos of the line, and have a chill day in Williamsburg. That’s a win in my book.